Signals for home services
Set up Warpflow Signals for your home services business with emergency vs. routine classification, dispatch routing, and estimate follow-up.
Get started in 5 minutes
Warpflow includes a Home Services preset designed for plumbers, electricians, HVAC techs, roofers, remodelers, and general contractors. It loads routing rules, templates, and brand voice in one click.
- Go to Industry Presets in your dashboard
- Select Home Services
- Click Apply and confirm
If you haven't set up your account yet, start with the Getting Started guide first.
What the preset includes
Routing rules
| Rule | What it does |
|---|---|
| Emergency vs. routine | AI classifies whether the request is urgent ("pipe burst," "no heat") or routine ("looking for a quote"). Emergencies get escalated immediately. Messages containing safety-critical keywords like "gas leak," "no power," or "flooding" are automatically escalated to your team. |
| After-hours capture | Sends an instant acknowledgment when leads contact you while you're in the field or after hours. |
| Missed call follow-up | Texts back automatically, which is critical when you're on a job site and can't answer the phone. |
| Booking request | Detects scheduling intent and sends a confirmation with your booking process. |
| Estimate follow-up | Triggers a nurture sequence for leads who requested a quote but haven't booked yet. |
| Complaint escalation | Routes negative feedback to you immediately with a priority task. |
Templates
Pre-built templates for:
- After-hours acknowledgment
- Missed call follow-up (includes "we'll call you back" language)
- Emergency acknowledgment ("we're sending someone")
- Estimate follow-up sequence
- Job confirmation
- Review request
Customize these on the Templates page.
Brand voice
The preset selects the Friendly Neighbor persona: casual, approachable, and enthusiastic. Homeowners respond well to a contractor who sounds reliable and personable.
What to customize first
- Templates: update with your business name, phone number, and service area
- Business hours: set your actual schedule (if you take emergency calls 24/7, set extended hours and adjust your rules accordingly)
- Emergency keywords: review the AI classification to make sure "burst pipe," "no power," "gas leak," and other emergencies for your trade are detected
- Estimate follow-up timing: adjust how soon and how often the nurture sequence follows up with quote leads
- Test with the test runner: paste real customer messages and verify that emergencies and routine requests are classified correctly
Seasonal considerations
Home services businesses often see seasonal demand shifts. Consider:
- Summer (HVAC, landscaping): Increase your AI signal limit if volume spikes. Monitor the Plan & Billing meter.
- Winter (plumbing, heating): Emergency call volume rises. Make sure your emergency routing rule is tuned and tested.
- Storm season: Expect a surge of "emergency" classified signals. Review your escalation capacity so your team isn't overwhelmed.
You can adjust routing rules seasonally without changing your plan. Enable or disable rules from the Routing Rules page.
Recommended next steps
- Connect GoHighLevel: sync your CRM for job tracking
- Set up AI replies: enable smart classification for emergency vs. routine (Pro plan)
- Test before going live: verify emergency routing with realistic scenarios
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